Simon Aron, CEO and founder of Cask Trade talks to this news service about the growing investment market for cask whisky, whose value increases year-on-year.
As investors increasingly view cask whisky as an alternative asset which can hedge against macroeconomic headwinds and rising inflation, Simon Aron, CEO of Cask Trade, highlighted in London this week the favourable outlook and how the five-year-old business is increasingly trading with emerging markets, including India and Taiwan.
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